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Services/AI Solutions

People Counter for Retail Stores: Occupancy and Customer Flow

A people counter for retail stores tells you, in real time, how many people walk in, how many walk out, and how many are inside at any given moment. At AISDC we run computer vision on the IP cameras you already have installed, or on dedicated sensors when you have no cameras yet, and turn that flow into useful data: current occupancy against your maximum limit, peak hours, and the conversion rate from visitors to sales. The system does not identify faces or store personal data, it only counts people and paths. Everything feeds a dashboard where your team sees occupancy and customer flow without manual counting at the door.

How we work

1. Integration with Your Cameras

We connect the system to the IP cameras you already have at entrances and aisles via RTSP/ONVIF. If you do not have cameras at the right spots, we install dedicated people-counting sensors for those access points.

2. Calibration and Counting Zones

We define counting lines at each access point, the maximum occupancy allowed for your location and, if you need it, the zones for high-level traffic heatmaps. We tune the model to each camera's real angle and height.

3. Real-Time Counting and Alerts

The system logs entries and exits continuously, calculates current occupancy, and triggers automatic alerts when you approach the configured limit, so your team can act in time.

4. Dashboard, Reporting, and Support

We connect the data to a dashboard with historical traffic, peak hours, and conversion rate, exportable to Power BI. We stay on to adjust zones or alerts as your operation changes.

What it includes

Entry and Exit Counting

Tracks in real time how many people enter and leave your store or branch, without relying on a guard or manual counting at the door. Data is available instantly on your dashboard.

Occupancy Control with Alerts

The system calculates current occupancy against the limit you define and automatically notifies your team when it approaches the maximum, so you can manage entry lines or restrictions in an orderly way.

Visitor Conversion Rate

Cross visitor counts against your POS sales to calculate your real conversion rate by day, hour, or branch, one of the retail metrics with the biggest impact on results.

Traffic Heatmaps

Shows, at a high level, which areas of your store draw the most customer traffic, useful for layout decisions, product placement, and staff positioning.

Privacy by Design

The system counts people and paths, it does not identify faces or store personal data about your customers. It is not a facial recognition system, it is a traffic counter.

Multi-Branch Dashboard

If you run several stores, compare occupancy, traffic, and conversion across branches from a single panel, with reports you can export or connect to Power BI.

Use cases

Single Retail Store

Know how many people enter your store each day, at what hours traffic peaks, and what share of those visitors end up buying, without installing anything beyond an extra camera where needed.

Multi-Branch Retail Chain

Compare customer traffic, occupancy, and conversion across branches from a single dashboard, to identify which stores need more staff at which hours.

Shopping Malls and Plazas

Measure overall and zone-level mall traffic, useful both for mall management and for reporting foot traffic back to anchor stores and tenants.

Restaurants and Bars

Control the venue occupancy in real time, especially during peak hours or events, and get customer flow data to plan waitstaff and kitchen shifts.

Events and Regulated-Occupancy Venues

Track occupancy at a venue or event in real time, with alerts as you approach the authorized limit, without relying on manual counting at the doors.

Integrations

Existing IP cameras (RTSP/ONVIF)Dedicated counting sensorsPOS systems (traffic vs. sales)Power BICustom AISDC dashboardsExcel and Google Sheets export

Frequently asked questions

Does the people counter identify my customers' faces?+

No. The system detects and counts people and paths, it does not identify or store anyone's face. It is a traffic counter, not a facial recognition system, so it does not handle biometric data about your customers.

Can I use the security cameras I already have installed?+

In most cases yes, as long as they support RTSP or ONVIF and sit at a reasonable angle over the access point. If an entrance has no camera or the angle does not work for counting, we install a dedicated sensor there.

How accurate is camera-based people counting?+

Accuracy depends directly on the installation height and angle of each camera. That is why we include a per-access calibration stage before putting the system into production, so counting stays consistent for your day-to-day operation.

How does people counting help me sell more?+

By crossing your visitor traffic with your POS sales you can calculate your real conversion rate, one of the most useful retail KPIs for deciding where to add staff, adjust shifts, or review your sales floor layout.

Does the system control my business' maximum occupancy automatically?+

The system tracks current occupancy in real time and alerts your team when you approach the limit you define for your location. The operational decision to restrict access always stays with your staff.

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Tell us how your real estate business operates and we will propose a system designed for your process.

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